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Data Privacy Policy

Thank you for your interest in our website. The protection of your privacy is very important to us. In the following you can find detailed information on how we handle your data.

Collection, processing and use of your personal data
You can visit our website without providing any personal information about yourself. We merely store access data without personal references such as the name of your Internet service provider, the website from which you are accessing our website and the name of the requested file for example. The sole purpose of evaluating this data is to improve our offer and does not allow your identity to be determined. Personal data is only collected if you voluntary provide us with it in line with your order or when opening a customer account or subscribing to our newsletter. Without your separate consent, we only use the data you provide us with for the fulfilment and processing of your order. Your data is blocked for further use upon complete fulfilment of the agreement and the full payment of the purchase price and deleted after the requirements in accordance to tax and commercial laws expire provided that you did not explicitly agree to a further use of your data. With your consent, your email address is used for our own advertising purposes when subscribing to the newsletter until you unsubscribe from the newsletter. You can unsubscribe from our newsletter at any time. In the event that you have decided to collect ProformPoints in the course of your order, you will be informed via email before the points expire. You will receive a one-time email with the request of rating our products after concluding your order. 

Use of cookies 
We use cookies on various pages of our website in order to make it appealing to visit and to enable the use of specific functions. Cookies are small text files, which are stored on your computer. Most of the cookies we use are deleted from your hard drive at the end of the browser session (so-called session cookies). Other cookies remain on your computer and enable us to recognise your computer the next time you visit (so-called permanent cookies). These cookies serve welcoming you with your user name and making it unnecessary for you to have to repeatedly fill out forms with your data for subsequent orders. Our partner companies are not permitted to collect, process or use personal data with the aid of cookies via our website. 

Transmission of personal data 
Your data is transmitted to the shipping company assigned with the delivery as far as this is required for the delivery of the merchandise. For the processing of payments, we transmit your payment data to the bank authorised for the payment. Provided that you do not pay by means of prepayment, your name and address is transmitted to the SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden for the purpose of credit assessment, if necessary, which enables us to ensure our legitimate interests.

Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). ?Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout?hl=en-GB.
Further information concerning the terms and conditions of use and data privacy can be found at http://www.google.com/analytics/terms/gb.html or at http://www.google.com/intl/en_uk/analytics/privacyoverview.html. Please note that on this website, Google Analytics code is supplemented by “gat._anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking).

Right to information 
According to the German Data Protection Act you are entitled to free information regarding your stored data as well as to the correction, blocking or deletion of this data if applicable.

Contact person for data privacy 
For questions regarding the collection, processing or use of your personal data, for information, correction, blocking or deletion of your data as well as the revocation of consent you have given, please contact: Proform Vertriebs GmbH, Attn. Mr. Robert Maurer, Lasserstrasse 10, 5020 Salzburg. Email: robert.maurer@proformshop.com, tel. +43 662 87 04 02 27, fax +43 662 87 04 02 91.

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